How to Set Up a First-Degree Messaging Sequence

Learn how to effectively utilize Cloud Flo's Messaging Sequence feature and leverage the network you've already built on LinkedIn.

First Degree Messaging


In this article we will review:

  1. Ways to use First Degree Messaging
  2. How to set up First Degree Messaging
  3. Setting Up Follow-Up Messages
  4. How to Start your 1st Degree Messaging Sequence

Ways to use First Degree Messaging

Attract Engagement and Views to your Posts: 
Say you posted something on LinkedIn and you wanted to get more eyes on it
    1. Consider adding a link to your post in your message to increase impressions, likes, comments, and reposts: 
      "Hey, I just created this new piece of content, would love to hear your feedback! Thanks in advance."

Invite them to an Event:
If you decide to host a live webinar or podcast, you can invite existing connections and include the registration link. If you're hosting a local event, you can filter down your audience based on the location. 

Just Changed Carreers:
Inform your connections that you just changed careers. This would be a good opportunity to reconnect with people in the industry and ask for advice, insights, and more. 

Endorsements and Recommendations:
Skills Endorsements and Recommendations play a big role in building your credibility online.
    1. Ask for endorsements for your top 3 skills. Your skills add a lot of weight to your SEO and the LinkedIn Algorithm. 
      Message example:
      Hi {firstname | fallback:"ENTER FALLBACK HERE"}, my 3 top skills are in need of some endorsements, would you be open to endorsing me? I would be happy to return the favor!

    2. Ask for recommendations. These add a lot to your credibility. People are interested in knowing how easy you are to work with, the unique skills you have, and the general impression you leave on those you've worked with. Consider asking current or past managers or coworkers:
      Message example:
      Hi {firstname | fallback:"ENTER FALLBACK HERE"}, would you be open to adding a recommendation to my profile? I would be happy to return the favor!

How to set up First Degree Messaging

Because you are already connected on LinkedIn, these sequences are only sending messages, not invitations.

Follow the steps below:

  1. Navigate to the "Outreach Sequence" tab, and click on "Add New" from the top left
  2. Click "Messaging Sequence"

  3. Enter a "Sequence Name" + "Working Hours", and click "Next"

  4. When building your search, make sure you still follow best practices for building searches. The only difference is you will choose "1st Degree" for your Connection filter. Please refer to this article to review search criteria - How to Search for Your Target Audience on LinkedIn

  5. Once your search URL is ready, copy and paste it into your sequence. Hit "Enter" on your keyboard, and then click "Next"

Setting Up Follow-Up Messages

  1. Since you're reaching out to your existing connections, you will need to set up follow-up messages

  2. Craft your message, use tags to personalize it and then click "Add"

  3. If you would like to follow up with them after the first message, click on "Set Follow-Up Message" and then click "Submit"

How to Start your 1st Degree Messaging Sequence

  1. Your message sequence will appear below your invitation sequences, and you will notice that the Message limit will be different from your Invites limit
  2. Enter your Per Day Limit number and click on "Start" - If you haven't been running first-degree sequences, to avoid restrictions start low (usually 50 or lower depending on your SSI score), and then you can safely add around 20 per week. 

Note: If you have any questions regarding the "First Degree Messaging" feature, contact us at There will be a chat at the bottom right.